Revitalize and Capture New Interest in Your Brand, Capabilities, Uniqueness and Products
Reach out to Rodger

Want to Gain Market Share?

Want Interest From New Industry Sectors?

Want New Alliances?

Looking for More Buying Options?

Want Your Capabilities to Be Seen by OEMs?

Need More Dealerships?

  • The Forkliftaction News is distributed directly by email to +68,000 self-subscribing readers every Thursday. We estimate that it is also disseminated by intranets and search engines to another 200,000 persons each week.
  • 27,000 people search the website each day. You can be sure that many enquiries are being made every day by people needing your solutions. They will find your company or your competitors company. To increase your “luck” a Shopfront  in the Forkliftaction Business Directory contains an overview of your unique capabilities, photos and contact details and  keyword search engine links that give you 24/7 exposure to all of those enquiries.

Together, the Forkliftaction News and Website Allow You to Reach Into New Markets Regionally and Globally and I Can Help;

Pass Your News to the Editors

Advise on Appropriate Information Campaigns

Participation in Editorial Feature Reviews

Manage Your Promotions and Campaign

Some Tools;

  • Shopfronts are cheap and I can help getting yours designed attractively. The design is at no cost and designs can be updated and changed regularly, again at no cost.
  • Media Releases are quite powerful but they do take some effort on your behalf to create….repetition is good.
  • Banners (horizontal) and Skyscraper Banners (vertical) are very powerful for promoting your brand & products. They are not expensive to make and can be used time and again….repetition and different designs are good. They are easy to manage and take no effort from you after design approval.
  • Banners and Media Releases reduce in price when purchased in multiples. You decide the budget and frequency of use.
  • Text Ads are extremely powerful to attract New Alliances, distributors, selling your company.

Special Packages;

PR packages – Perhaps you have an energetic PR machine or perhaps you do it all yourself (and seldom get opportunities or time for PR). In both cases, best use needs to be made of every opportunity and, when you get it, PR needs to be carried, in a trusted format, to the correct decision makers and also to the persons who advise the decision makers.

I can show you cheap packages to publish your PR automatically, as Media Releases (Announcements) with all your contact details, promotional words, photos, videos and logos and for them to be repeated three more times.

The News service is trusted and is discussed in Boardrooms all around the world….and the art is to have your brand; your products and services and your contact details on the tips of tongues, in the boardroom when change is about to be made.

More Good Hints for Manufacturers– See These Recent Posts

Put Your Idea or Capability in Front of the OEMs

Got an idea? Then…you might be interested to know that at least 3,666 Design Engineers from many significant OEMs and companies across the industry have signed themselves up to get the Forkliftaction News each week. I thought you may be interested in that fact because...

read more

Change Management – 3rd Party Publication

It always seems to me that things published in 3rd party arenas have a power that is hard to equal in-house. Managing change or even just keeping harmony  within the workplace or community grows more difficult with the proliferation of desk top and hand held means...

read more

What’s in a Click?

How do you measure success when you send your message out to the world? Here are some thoughts from my guest contributor, Ann Hofmans; Far too often online advertisements and channels are judged merely on their performance in clicks. Clicks however reveal only part of...

read more

Rodger's Newsletter

Insights into breaking news, business opportunities, trends and planning that are currently working for others in the Forklift Industry. Enter your details below to get these insights:

You have Successfully Subscribed!