by Rodger Lamb | May 23, 2015 | Blog, Managers of People, Manufacturers, Product & Service Providers, Promotions People
It always seems to me that things published in 3rd party arenas have a power that is hard to equal in-house. Managing change or even just keeping harmony within the workplace or community grows more difficult with the proliferation of desk top and hand held means...
by Rodger Lamb | May 16, 2015 | Blog, Managers of People, Manufacturers, Product & Service Providers, Promotions People
How do you measure success when you send your message out to the world? Here are some thoughts from my guest contributor, Ann Hofmans; Far too often online advertisements and channels are judged merely on their performance in clicks. Clicks however reveal only part of...
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